East West Manufacturing Blog

If you were going to make a cake, you would certainly want to start with a recipe.  The recipe provides instruction on what ingredients to use, and in what quantities.  In addition, a good recipe will provide instruction on how to prepare the ingredients – the order to mix them in, special instructions such as freezing or thawing ahead of time, oven...

If death and taxes are two guarantees in life, time and money are the two constants when taking an idea from the prototype stage through new product introduction (NPI) into commercial launch.

But have you ever wondered what it looks like to take a product from prototype to production? It's a complex process that combines creativity and procedures....

If you thought the new product development process was going to be a walk in the park, you might need to take a look at a survey conducted by Gartner in 2019. The survey questioned CEOs about the success of new product introduction, and the numbers were sobering.